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Latest CIP News…
Coming Out is the Hottest New Destination Trend
Destinations large and small are coming out and declaring their support for the LGBT community with a variety of marketing campaigns, content packages, and social media hashtags. Some cities like Visit Philly and Key West have been targeting the community for several years while others have launched or increased their initiatives in that time. Visit Philly launched its first LGBT-friendly […]
Crafting Concealed Carry Policies for Hoteliers
REPORT FROM THE U.S.—Although laws vary wildly from state to state, attorneys say there are four key guidelines operators should keep in mind when crafting concealed carry policies. Stephen Barth, professor of hotel law at the University of Houston and the founder of HospitalityLawyer.com, said the United States is a veritable patchwork quilt of laws […]
How to Fight Against TripAdvisor Blackmail
While TripAdvisor and other travel review websites can be powerful marketing tools for hotels, they can also pose threats. Operators said some disgruntled or unscrupulous guests have threatened to post negative reviews of hotels unless they receive compensation—a room upgrade, a free room or even cash. While there is little data to indicate how widespread […]
Keys to Upgrading a Rough Around the Edges Property
Chris Holland bought the worst hotel in the Florida Keys. He says so himself. “The place was on its knees,” Holland says of the then Blue Lagoon Motel in Key West. “Nothing was serviceable. The reviews were ‘blood on the sheets’ and ‘a murder in the lobby.’ It was literally filled with hookers, pimps, and drug […]
Rising Cost of Customer Acquisition
A new study by the Hospitality Asset Managers Association isn’t the best news for hotel owners. The results in “The Rising Costs of Customer Acquisition,” a white paper commissioned in late 2013, show that revenue acquisition costs almost outpaced hotel revenue growth from 2009 through 2012. The multi-year study analyzed the financial results of more than 100 […]
