Hotel Pricing Strategy

Time And Money

Hotel Pricing Strategy vs. Revenue A new study from the Cornell Center for Hospitality Research explores hotel price stability and price shifting from 2007 through 2009. The study, “Strategic Revenue Management and the Role of Competitive Price Shifting,” examined whether using shifting price strategies (either up or down) over time was superior to maintaining a [...]

Management Integrity Benefits

Betting on Management

Financial Benefits of Management Integrity When Cornell’s Tony Simons analyzed the differences in performance in a group of 76 Holiday Inn properties, he found a remarkable connection. The managers with the highest financial performance also earned the highest integrity scores from their employees. Based on those results, Simons, an associate professor at the Cornell School [...]

Big Changes to Your “Brand” Identity – Part 1

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On March 30th, big changes come to your online brand identity. Are you ready or are you even aware of what these changes may mean to your property? Timeline? Facebook implements its new “Timeline” design with updates to the layouts of your company page. How do you maximize these for the benefit of your brand? [...]

Are Millions of Dollars Hiding in Your Hotel?

Ecology Puzzle Pieces

Have you recently done energy efficiency upgrades, or are you planning to do some this year? If so, are you aware of the EPAct, section 179D tax deduction and how it can possibly save you hundreds of thousands of dollars? As a hospitality resource, it is important to EcoGreenHotel to provide education on the ways [...]

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