Hoteliers on the “Pros and cons of independence” panel at the 2016 Hotel Data Conference debated the advantages and disadvantages of independents, brands and soft brands.
Some hoteliers prefer absolute creative freedom, others want some wiggle room in terms of creativity and others want guidelines completely laid out for them from a brand.
Hoteliers on the “Pros and cons of independence” panel at this year’s Hotel Data Conference in Nashville took a specific side and talked about why they liked their specific affiliation of choice, whether it be independent, branded or soft branded.
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